How Does an Employer Select an Effective Accountant for Their Small Business?

At some point, financial matters become too complex for small business owners to handle on their own. This is when hiring an accountant is necessary. Whether a company handles all the hiring in-house or partners with accounting staffing agencies Los Angeles, there are certain criteria to look for when making this critical employment decision.

Assess Your Needs

In the accounting field, there are two major categories of accountants to choose from: certified and non-certified. The latter typically handles functions such as bookkeeping, financial analysis and financial statement preparation. If you require these services along with tax return preparation and tax advice, it’s best to hire a Certified Public Accountant (CPA).

Ask for Referrals

An accountant has access to your company’s sensitive financial data, so you need someone who is trustworthy. You have several options for finding prospects who have a reputation for handling their employer’s confidential records with integrity. You can do the following:

  • Ask friends, family and business associations for referrals
  • Conduct online searches on a business network, such as LinkedIn
  • Enlist the services of hiring agencies Los Angeles

Focus on Relevant Qualifications

There are a few factors to consider when hiring an accountant. One, make sure the applicant has experience working in your industry. Two, find out whether he or she has worked for a company of your size and revenue. Three, look for someone who has a working knowledge of the accounting software you use in your business. This makes sharing financial documents easier and safer. Finally, consider an accountant who has a proven track record of saving an employer money.

Bringing an accountant onboard is a major step for a small business. This provides you with the expertise you need for improving the overall financial performance of your company. The best candidate is a professional who understands your needs, maintains high integrity and possesses relevant experience. If you’re ready to hire a top-tier accountant, contact Beacon Resources today.

 

Make Money Working at Home Using SEO Clerks

Have you heard about SEO Clerks? Are you convinced it can earn you money online, or maybe you are thinking about how it really feels like to be making money online just sitting at home?

The main scope of this article is to shade light on how you can start earning online using this site. You can also click here and learn more on how you can make yourself some cash, even when staying at home.

What is SEO Clerks?

This is an online market where freelancers sell their skills and employees hires them to perform different tasks concerning their abilities.

It was initially developed to offer services on SEO, but currently, they have expanded their market to adopt a different set of services.

Creating an account

Creating an account is the ultimate first step of making money on this site. Opening an account with them is completely free of charge.

When signing up, it is important to always give the correct details like adding your real picture.

When you are done with your details, move to a tab to sell a service. Create a service you will provide; it is vital to describe your services in the simplest way giving all information as clearly as possible.

When all this is done, you can share the services you offer on blogs and social networking sites such as Facebook and twitter. This move helps in advertising your services to a wide range of audience, hence increasing your chances of getting clients.

Probably you are asking yourself what you can sell on the site.  Don’t worry I’ve got you covered. You can join here: https://www.seoclerk.com/signup.

What can you sell?

Well, you are in a position to sell anything from Programming, Blogs, Article writing Music and video editing, Graphic design, SEO services gaming and excreta. The only requirement needed is your time and dedication.

Personally, I’ve earned a lot of money with them just by editing music and videos and writing articles, you too can make money online.

Methods of payment

The site has partnered with legitimate payment companies all over the world. In the event of completion of a task given to you by a client, of course you will get paid. But how do you get the money to reach your pockets? Well, there are many different payment methods that the site uses such as such as PayPal, SolidTrust pay, Payza and Payonee. You can choose one of them and make your transactions.

How to make money quickly

Other than offering your services, there are several different ways you can earn money on the site but search has identified one critical method of easily earning money in there.

  1. Become a reseller

SEO Clerks is one of the websites globally that offer different services at a lower price. For this reason, many people have ventured into buying services cheaply from them and reselling them on other websites such as Fiverr at a much higher price earning themselves some profit.

For instance, find a seller on SEO Clerks that is offering  5000 Instagram followers for one dollar, you can buy this service twice. Meaning you will be getting 10000 followers on Instagram for just two dollars.

After getting the seller who offers this service, create a gig on Fiverr that offers 20000 Instagram followers for just 10 dollars. Offering 20000 followers on Instagram for 10 dollars is quite cheap on Fiverr and be assured of getting lots of clients.

So if you get a client on Fiverr, you give the service to your already identified seller on SEO Clerks to do the task for you. If you do your arithmetic right, you are assured of 8 dollars profit by doing completely nothing.

Social media is the real deal now and using this method and with it you can always find something you can do to earn you some extra cash.

Tips on how to retain clients on SEO Clerks

There are many sellers available on the site that offers the same services as you do. It’s vital to always maintain your customers by giving the best services possible.

Here are some few tips to you can use to retain and get more customers.

  1. Always try as much as possible to deliver your assignments on time.
  2. Be fair and realistic on your pricing.
  3. Still, go the extra mile to please your clients.
  4. Do the clients job as specified.
  5. Always remember to thank your client for considering you for their job
  6. Readily be available for your clients

If you follow these simple tips, the possibility of retaining your clients is high. Moreover, you can get to have positive review that in turn can increase your sales.

GoBuyside: Recruiting Challenge for Investment Management

For most investment management companies, the ongoing quest towards success involves looking for ways to recruit and retain special talent. In order to show how important this is for these firms, many surveys are given regularly in order to show this. Typically, these surveys show that there is a high number of executives of financial services firms that view their opportunity for growth threatened because of the lack of talent. What this means is that only around 30-percent of CEOs have enough confidence that they will be able to get the talent they need in order to continue growing their business.

Some may see these survey results and think the problems are being exaggerated because only a small percent of the executives think that they are confident in finding the talent needed with the necessary skills that their firms need. However, there is good news for those CEOs that need a boost in their positive outlook for finding that talent they need. For CEOs that can overcome the challenge of finding the best talent with the right skills, they will be able to take a huge leap past their competition.

With the track that investment management companies are on, they cannot afford to meet many shortfalls with recruiting the talent they need over a long period of time. Unfortunately, many firms are succumbing to long, extended periods of time without recruiting who they need. This suggests that it’s time to review and change the way in which investment management firms recruit new talent. There are many key ways in which these changes can take place. One such way is by figuring out how to overcome the rough regulatory climate in the industry.

Finding A Solution For The Rigid And Rough Regulatory Climate

There are many strict licensing and regulation requirements set into place in the investment management and financial services sector in the industry. This makes it much different than the restrictions that other industries have to face and makes it more challenging. To make things even more challenging, the climate of international regulations is always changing. Even if the rules and regulations stay secure in one country, they could be shifting on a regular basis in another.

It takes many things to be able to survive in such a volatile climate for those in the field of investment management. Even though many of the CEOs fully understand the intimate and delicate balance that is required to meet all of the different laws and regulations, they will still sometimes fall short of the unique skills necessary to be able to face this challenge and be successful with recruiting the right talent.

This is where GoBuySide can come into play for these firms. They are a leader in the market for providing firms with a variety of recruiting solutions to meet their specific needs. They have a targeted and very specialized approach to getting consistent results for their clients. They do this by offering vetted access to their clients to most of the top consulting, banking and investment candidates from around the globe.

Most investment management firms are in need of diversifying their workforce. This has been a goal for many firms over the decades and GoBuySide works with their clients to meet this need. When firms find more effective ways of recruiting talent, they will see many positive outcomes. Some of the positive outcomes that GoBuySide can offer a company almost immediately are the prevention, elimination and resolving of the many recruitment challenges that a firm can face. As an added bonus, most firms will also see a vast improvement in their bottom line as well.

Top 5 Reasons why you need a Franking Machine

It is true that the volume of physical mails are greatly on the decline, but for businesses that still rely on sending physical mails, nothing beats a franking machine.

What a franking machine does is to print postage directly onto your mail without you having to buy stamps or visit the post office.

You may think that in order to benefit from a franking machine, you must be sending thousands of letters per month. However that is a misconception and even if you send very few mails you can benefit from using a franking machine.

In fact, there are many entry level and low volume franking machines that you can use. With the technological boom, there is a franking machine for everyone.

No matter how many or how few are the mails you send, here are the top 5 reasons that your business needs to start using a franking machine:

Postage Discounts

In order to encourage the use of franking machines, more postage companies are offering franking discounts. In fact, franking discounts have doubled in the last two years.  The reason is simple, franked items are a lot cheaper that producing and issuing and processing stamps. This means it’s a win-win situation for you and the postage company.

Discounts on franked mails range from 1% to 34%.

Did you know that Royal Mail currently offer a 34% discount for franked mail as opposed to stamped mail? The discount might sound very little when you are sending one mail. But when you have to send a lot of mails every month, the savings is huge.

Convenience

There are seven steps to posting mail. You’ll go from writing or printing to folding, then to enveloping, sealing, visiting the post office, weighing and finally stamping.

It’s a long process especially when you send a lot of mails.

Now imagine, you could skip three or four of those steps. Go a step further and picture having your own mini-post office?

It would be so convenient, having your own franking machine is like owning a mini-post office right in the comfort of your office. You will never have to queue at the post office again, no searching for stamps, no signing of checks every time to get new stamps, no more delayed mails when you run out of stamps.

The amazing thing is that you can top up at any time of the day. It’s available 24 hours a day and seven days a week. You never run out of postage.

Saves Time and Money:

Franked mails have and will always be cheaper that standard postage. When you need to send a mail urgently and you don’t know the exact weight, you end up over paying. But with Franking machines, you can print the exact amount of credit you need. That means you are not overpaying or underpaying when your stamps don’t add up to the exact amount of your mails need.

Your franking machine makes you eligible for tax deductions, because it tracks all of your postage costs. This makes it easy for you to claim these as expenses on your tax return.

Also, a franking machine would save you time. No more queues at the post office, no closing hours, no running out of stamps. All franking processes are quick and easy. They just require pressing a few buttons on your franking machine.

The cost of a franking machine is minimal compared to the amount of money and time it saves for you.

Access and control

Modern franking machines come with access restriction mechanism that allow you to set a PIN code. With this security, only authorized staff members have access to the franking machine and you can see who exactly used the franking machine, what they posted and how much it cost.

Branding and Marketing

Franking machines give your mails a professional and executive look. You can properly brand and promote your business with every mail you send. The machine allows you to add your custom logo, images, return address and even promotional messages. Franking your mail allows you advertise your company for free.

Plus, modern franking machines allow you to track your post, so you’ll know exactly why it didn’t reach its intended receiver.

Switching to Franked Mail

There are so many other benefits of a franking machine including flexibility and the special treatment franked mails get at the post office.

By now you’ll have realized that using a franking machine is the best way to send mails. If you are still undecided then you are just leaving money on the table.

5 Tips to applying for Easy Online Business Loans

If there is one thing that hinders the growth of small businesses, it’s financing. In fact, there are many businesses that get started in a year only for them to collapse after being in operation for several months or years. Majority of such businesses fail because their owners don’t have enough money to expand them. In other cases, the enterprise owners lack funds to buy new equipment, pay for staff training or fund aggressive marketing campaigns.

Besides that, it’s not easy to get a loan when you run a business that’s based on the internet. This is because most lenders have more confidence in brick and mortar businesses. The problem is that some webpreneurs don’t know what they are supposed to do when applying for a business loan for the first time. Below are tips that can help you secure a loan for an online venture.

  1. Decide Why You Need the Loan

Before you approach any lender, you should ask yourself why you need the loan in the first place. This is because it’s not wise to borrow money just for the sake of having extra cash. If the funds are not necessary, you should just ditch the idea. However, you can borrow money if you need to open other outlets in other areas because the main store is doing well. Besides that, it’s also wise to borrow money for buying equipment that’s needed to manufacture more products to meet the increase in demand. You can also borrow money and use it to promote your brand. In fact, you should only apply for a loan for a business that’s already up and running. Startups are generally more risky because there is no guarantee of success.

  1. Choose a Specific Type of a Loan

There are different types of business loans. You will therefore need to do some homework to understand how each type of loan works. Lest you forget, each type of a loan comes with a unique set of terms and requirements. By studying all the available options, you will be able to make an informed decision. In most cases, the lender will ask you to choose between SBA small business loan, equipment loan, working capital loan and accounts receivable financing among many other options. If you approach a reputable lender such as Dealstruck, they will help you in picking the best option.

  1. Work on Your Credit Score

Although most types of small loans don’t require you to have any form of security, they will still do some background check on your credit history. This because no lender wants to give their hard earned money to someone that they are not sure will pay them back. You should therefore work towards improving your credit score because it’s the surest way of convincing the lender to give you the loan. Clearing some outstanding debts will put you on the safe side.

  1. Prepare Financial Documents

Financial records such as invoices and balance sheets come in handy when you are applying for a business loan. This is because they provide solid proof about the success of your business. In fact, every lender will dig into your financial records just to see how money is flowing in and out of a venture before approving the loan. It’s therefore advisable that you gather all your financial statements and include them in your application.

  1. Quote the Figure You Need and Improve Your Online Profile

When applying for a loan, you should quote the amount that you need. But that’s not enough. You should give a clear break down of how every single cent will be spent and how you will be repaying the debt. Moreover, you should do a retouch on your online profile so that it matches with the reputation of your business. This is because the lender will obviously visit your website just to get its feel. You should actually upgrade your portal to make it more appealing.

Follow These Easy Steps to Protect Your Own Business

If you have a small business, you might not have considered the importance of establishing an official legal entity for your company. This is especially true for sole proprietors who are beginning entrepreneurs. When working with clients, however, you are placing yourself at risk for a lawsuit—and if your company isn’t registered as its own entity, your personal assets could be seized to pay for business debts or legal judgments. Take these steps to protect yourself and your business.

Create a Limited Liability Company

A limited liability company (LLC) provides a legal shield for your personal assets. With this type of business entity, your personal assets cannot be seized to pay for business obligations. Your personal liability is limited to the amount you have invested in the company. LLC formation is governed at the state level and can often be completed online. Fees and requirements vary by state. While an LLC is the most popular small business entity, you may also choose to form a corporation to enjoy limited liability along with specific tax advantages.

Obtain an Employer Identification Number

If you mix your personal and business assets after forming an LLC, you put your limited liability at risk. Obtaining an employer identification number, or EIN, identifies your business to the IRS for tax purposes. You can also use this number to apply for business bank accounts and lines of credit so that you maintain separate accounts for company funds. You can apply for an EIN online or by phone, fax, or mail; no charge is associated with this service.

If you want to learn more about protecting yourself as a small business owner, Gov Doc Filing can help. We provide the forms and resources you need to ensure that your business is compliant with legal and tax obligations, so that you can focus on your core products and services.

4 Marketing Tips that Big Brands Use Often

Running a business is not easy; you always have to do your best to make it successful. Today, the business world is changing and you need a digital marketing strategy to stay afloat and for your business to survive stiff competition.

Not only should your business survive competition on the market, but also work ahead of other competitors. Most organizations are customer-driven, making marketing a key strategy to improve growth.

The process of marketing includes: advertising, products and service sales, development, promotions and research on the products. Therefore, for your business to stay in a competitive environment, use the tips below on how big brands market their products.

Top 4 Marketing Tips to Emulate from Big Brands

  1. Brand Consistency

Find out more about brand consistency and understand its importance. Keep all colors, messages and logos consistent everywhere you create your business profile, be it on social media platforms or generally online.

 

For instance, when branding t-shirts, menus, brochures, your website, letters, flyers, signs and stickers, there’s need to maintain consistency across all the products. Another way to ensure brand consistency is keeping brand voice consistent.

 

When you write your blogs or communicate on social media platforms, ensure you use the same brand voice. Moreover, ensure your employees are aware of your brand standards.

 

If you are the only one involved in marketing, you can create a big mess. When it comes to branding, ensure everyone in your organization is on the same page and involved.

  1. Optimization of Mobile Devices

Big brands put importance and great emphasis on mobile optimization. If you have not started yet, it’s time to optimize your site for access from mobile devices. Come up with your own mobile app where customers can order for products and later pick them up from your store.

However, it is not mandatory to launch a mobile app; there are other tactics you can use to optimize mobile devices. First, design mobile optimization landing pages for your ads. Use Google’s website testing tool to test your site.

 

Add enough space between links and buttons so customers don’t click accidentally on something they don’t need. Finally, test your site on different mobile screen sizes to ensure the text size is large enough for visibility.

  1. Optimization of Content Marketing

Content marketing involves using podcasts, videos, articles and infographics to attract customers that need your goods and services. Learn working strategies from the big brands on how to get more viewers for your video on YouTube.

You don’t have to make your employees do risky activities such as skydiving to make your video popular. Use blog posts and online tutorials to illustrate to your customers how to use your products. A combination of local research and content marketing can take your business a notch higher.

  1. Wholesale Printing and Hiring Digital Marketers

Wholesale product printing helps businesses reduce production costs and increase profits. You cannot do everything by yourself as you have other activities to concentrate on. Since local market search can be complicated, hire a digital marketer to do the marketing.

Google requires relevance, proximity and other factors to rank your business in a local search. If you are not in a position to hire a marketing manager, hire a marketing agency to help.

Bonus Tip: Use of Social Media

Some businesses have experienced growth through social media. You can post on the platforms yourself or hire a social media marketer. Use direct messages on Twitter, Snapchat or even Instagram to communicate with potential customers.

Digital marketing has revolutionized the internet world and how businesses operate, changing how things are done. With just one or two tips, you can promote your business just like or even better than using traditional marketing methods.

Contact us today to find out how we can promote your business online just like the big giants in the industry.