Essential CRM Software for Your Business

customer-relationship-managementIf you wish to grow your business to its full potential, it is a good idea to learn about customer relationship management (often referred to as CRM). As part of a complete CRM approach, costumer relationship management software is useful for recording and maintaining the interaction between your business and your current customers. Additionally, the software can provide your sales and support staff with the right data to expand your business further. By keeping track, organizing, and analyzing your customer data, you can better see what kind of services and products you can offer or improve upon in order to satisfy the customer needs and expand your market share.

An example of such a software is AIMcrm, a web-based application that can effectively help you manage your existing customers as well as sales leads. AIMcrm provides the tools to organize of your current and potential customer information in one place, keeping it easy to understand and actionable for targeted marketing. Some of the services that the company offers as part of its comprehensive CRM solutions include: sales lead management, data mining, visitor tracking, campaign management, sales force management, and more.

This software can be implemented in many types of industries, offline or online, by managers who wish to practice their business activities at a competitive level. For instance, if you have an online business, you can use the web tracking and analytics feature to monitor your visitors from the time they first arrive at your site until they have completed a sale. In this example, you can use such information to increase your income by examining such information as which of your websites, web ad campaigns, and keywords are converting to leads and which are going even further to produce closed sales.

Take a look at the Aimcrm.com website to learn additional information on what this CRM software can offer your business.

6-Figure Jobs: The Quicker Way

There are several careers that offer a quicker path to a six-figure income even without reliance on benefits accumulated through workplace seniority, at least according to a recent Yahoo Hot Jobs article. The following figures are based on the labor departments projection until the year 2016:

  • Actuaries: A mean annual salary $95,420. Over the 2006-2016 decade, salaries are projected to increase by 24%.
  • Dental Hygienists: The median earnings are in the high $60k range, while the top-end hygienists are in the $90k range. A 30% salary growth is projected.
  • Marketing Managers: A median salary of $104,000, 12% growth projected.
  • Computer Software Engineers: Starting salaries of $90k, and 38% increase projected.
  • Medical and Health Service Managers: Median salary of $76,990, with 16% expected growth projected.
  • Human Resource Managers: Mean wage of $92,710, with 17% expected growth projected.

Of course, one would require several years of post secondary education and some hands-on experience to start earning six figures, but overall, these are high paying careers from the onset and with very good prospects for the future.

Here are some more points to know before you start applying to schools:

Actuaries relies heavily on high level math skills for statistical analysis models and calculations of risk/reward, insurance pricing, return on investment, etc. From my experience, you are either born with a propensity for solid math skills or this type of profession just isn’t for everyone.

Dental Hygienists – Only a couple of years worth of college are required to get the foot in door, although a six-figure salary is more likely to be offered in larger metropolitan areas. In general, as long as you don’t mind dealing with plaque, this one takes the cake. Pun intended.

Marketing Managers – This one was a bit surprising to see on the list since I believe most marketing professionals make much less than the median amount. Many years of experience, or a really successful startup, is normally what’s necessary to reach the coveted 6-figure mark.

Computer Software EngineersĀ  Another job that fits analytically-inclined individuals, and only requires a couple of years of post secondary to get into an entry-level position. Beyond the entry-level pay, it is usually expected for engineers to be proficient in multiple programming skills to break the $100k mark. A multifaceted and challenging job no doubt, just make sure to follow the vital, yet often ignored, ergonomic recommendations to avoid eye strain, back discomfort and wrist problems. I don’t mean to nag, but those are real pains.

Medical and Health Service Managers – Undoubtedly a good field to be in and offers the highest location flexibility, considering this job cannot be outsourced and that the number of patients is predicted to grow exponentially in the foreseeable future.

Human Resource ManagersĀ  If you like (or at least don’t mind) dealing with hiring, firing, and anything in the middle for this crucial role, this job is for you.

I will also add to the above list that with the greater focus on energy resources exploration in the past year, it is likely that both petroleum engineering as well as alternative fuel-related careers will increasingly offer six figure incomes.

Clearly networking with colleagues and friends can also land high paying jobs and I will discuss networking skills in a future post. However, in order to keep these jobs for the long term, a person has to possess the right cognitive and emotional affinity for the job. Otherwise, they will have to count on having a clueless/negligent boss that is willing to pay six figures for less than a quality job performance. How likely is that?

Asshole Envy and the Value of Extreme Focus

What do Simon Cowell, Steve Jobs, Dr. House, Bill Belichick, and Donald Trump have in common?

They’re all assholes… but lots of people (including me) love them anyway. Why is that?

Maybe its envy. Deep down, we would all like to be able to say anything to anyone, cause trouble without consequence, and act without caring what others think.

But we don’t do it.

We can’t bear the shame of becoming an asshole. We’ve been conditioned by centuries of faithful mothers teaching us to mind our manners. We are proud of being polite.

Except… could that be the problem?

I know about a dozen people that make over $1 million per year, and I’d imagine all of them are called assholes on a regular basis. The two seem to go hand in hand, and I think there are reasons why.

Extreme Success Requires Extreme Focus

If you want to be successful, you have to focus. We all know that, but I don’t think many of us understand it.

Focusing means giving one objective all of your attention and ignoring everything else. Dr. House from the House M.D. TV show focuses on saving people’s lives, and nothing else matters to him. He’s willing to cheat, lie, steal, manipulate, and coarse in the pursuit of that end. And it works.

The wealthiest people in the world use the same approach with their finances. Frequently, they’ll:

  • Leave behind a trail of broken marriages and forgotten children
  • Lose the life savings of their friends and relatives on an ingenious but doomed business
  • Refuse to lend anyone money or give to charity
  • Avoid unnecessary expenses to the point of miserliness
  • Treat everyone that can’t help them as if they’re expendable

We hold up cases like those as “how not to be successful,” but really, I think it’s exactly the opposite. The amount of wealth you’ll accumulate in this lifetime depends on how willing you are to put money ahead of everything else.

Frugal investors become millionaires because they’re willing to give up immediate gratification and luxury for a few decades. Successful entrepreneurs become billionaires because they invest every ounce of their life in the business and convince others to do the same. In each case, someone will inevitably labeled them as a miser, workaholic, or asshole, but they don’t care.

For them, it’s worth the trade-off. So ask yourself: how much are you willing to trade?

Are you willing to let some people think you’re an asshole?

Seth Godin’s Top 7 Tips for Becoming a Master Networker

Okay, I lied.SethGodin.jpg Seth has never written a book or detailed blog post about how to become a master networker. He’s written volumes on marketing though, and in my opinion, the two aren’t really that different. Networking is about finding people that can help you (the customers), figuring out a way to get their attention (the interruption), and then offering to form a relationship (the product) that’s beneficial to you both. Yes, it’s a mechanical way to look at relationships, and no, I don’t envision my loved ones as customers. I do believe that the line between business and relationships is fuzzier than most of us would want to admit. And I would guess Seth agrees. He continually blurs that line with his ideas. So, despite having no delectable quotes to base this post on, nor any sort of permission, I’m going to apply seven of his marketing principles to networking. Follow them, and you’ll be on your way to becoming both a master networker and a master marketer.

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Networking for Introverts: 5 Logical Processes for Calming Your Fears

“Go introduce yourself. You’ve got nothing to be afraid of.”Scared.jpg

It’s innocent advice, but you grimace inside. Yes, there is something to be afraid of. You’ll look stupid. Worse, you’ll know you look stupid, and you’ll spend the next four hours thinking about what you’ve should’ve said and how you should’ve acted.

You know because you’re an introvert. You also know that the smiling, well-meaning person telling you to “Go introduce yourself” is an extrovert. They couldn’t possibly understand.

Or so you think.

How do I know? Because that’s exactly what I used to think. Seven years ago, I was a pimple-faced game designer with a laundry list of reasons for why I didn’t need other people. Then I tried to start a company. Facing $20,000 a month in expenses and no revenue, I realized I was never going to make a sale without getting to know someone first.

So I burned my list of reasons. Unfortunately for my company, I didn’t do it in time and everything fell apart. Fortunately for me though, it set me on a seven-year quest to become a master networker. I’ll not lie and say I’ve never been afraid again, but I have developed a collection of techniques for calming myself.

Let me share them with you.

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