Caught with Your Pants down? 7 Ways to Regain Your Dignity
Have you ever been sitting on the toilet in a public bathroom, when a stranger suddenly comes bursting through the door? You stare at each other for a moment. It dawns on you that you forgot to lock the door. It dawns on them that they forgot to check. Then they back […]
Seth Godin’s Top 7 Tips for Becoming a Master Networker
Okay, I lied. Seth has never written a book or detailed blog post about how to become a master networker. He’s written volumes on marketing though, and in my opinion, the two aren’t really that different. Networking is about finding people that can help you (the customers), figuring out a way to get […]
Networking for Introverts: 5 Logical Processes for Calming Your Fears
“Go introduce yourself. You’ve got nothing to be afraid of.”
It’s innocent advice, but you grimace inside. Yes, there is something to be afraid of. You’ll look stupid. Worse, you’ll know you look stupid, and you’ll spend the next four hours thinking about what you’ve should’ve said and how you should’ve acted.
You know because you’re an […]
Who Is the Guy in Your Apple Commercial?
Customer profiling.
Those are two words you’ll never hear in everyday conversation. They belong on the chalkboard at business school, in a dense textbook about marketing, or maybe in one of those “strategy sessions” where the boss wants to know why the hell no one is buying your company’s latest product.
It’s a boring term, one that, […]
10 Lessons in Innovation from Amazon’s Kindle
Innovation. It’s a tricky thing.
Do it right, and you can make billions. Do it wrong, and you’ll end up in bankruptcy court. Either way, you’ll be called both a fool and a genius, and no one will know which is true, least of all you.
Amazon’s new Kindle is a classic example. Everyone is talking about […]
The Forrest Gump Guide to Becoming a Gazillionaire
Who taught Elvis how to dance, received the Congressional Medal of Honor, got Nixon impeached, became the world ping-pong champion, built a national shrimping empire, and fathered Haley Joel Osment?
One man: Forrest Gump.
If I could choose one mentor in business, or in life in general, it would be Gump. I don’t care that he’s not […]
If a Blog Isn’t a Blog, Then What Is It?
Yesterday, I ended with a question: so what do we call someone who runs a profitable blog?
Well, I have to fess up. It was a trick question.
I don’t think we need to coin a new buzzword to describe successful bloggers. You could argue that Darren Rowse did that years ago by coining “problogger.”
What we need […]
11 Meanings for “Blogger” You May Have Never Noticed
Main Entry: bloggerPronunciation: blog - gerFunction: nounDefinitions:
A nobody that always wanted to write and thinks people will finally notice their talent online
A lonely geek looking for attention
A marketer that publishes promotional fluff as an attraction strategy for a product
A depressed 9-to-5er that desperately wants to quit and work from home
A Darren Rowse or Steve Pavlina […]
10 Ways to Get Flooded with Job Offers after You Graduate
The first few months after you graduate college can be the most exciting and nerve-racking time of your life. You’re thrilled to be done with school, but you’re also wondering, “Will anyone hire me?”
College is no longer a straight ticket to a great career. We’re handing out more bachelor’s degrees than ever, and there’s a […]
How Much Money Have You Made Your Company Today?
Would you like a foolproof, guaranteed strategy to get a raise? Well, here it is:
Make your company more money.
The people that get raises aren’t the ones that work the hardest. They’re not necessarily the smartest, either.
They simply become a better investment. What do I mean?