Comments on: Ready to Bank with Redneck? http://www.onmoneymaking.com/ready-to-bank-with-redneck.html Redefining the Way We Think about Money Thu, 12 Jan 2012 02:36:31 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Josh T. Richards http://www.onmoneymaking.com/ready-to-bank-with-redneck.html/comment-page-1#comment-1918 Josh T. Richards Wed, 11 Feb 2009 20:51:15 +0000 http://www.onmoneymaking.com/?p=1058#comment-1918 This is great! And it's an example that business owners, especially those of seemingly ordinary commodity businesses, should take to heart. By doing this, they establish a unique selling proposition (they can have more than one..) with a message for a specific market. Taking this approach they can reach out to specific prospects and connect with prospects differently than their competitors. While not all of these types of experiments will succeed they are still good examples of "creating a business within a business". Akin to Dan Kennedy's Giorgio letters example.... where an Italian resturants creates a "romance" business without much effort to allow them to craft a unique message for their prospective customers (i.e. http://www.forum4hoteliers.com/files/dk.pdf) -jr Attn: IT Consultants - learn valuable business tips to attract clients & grow your business... http://www.ITConsultingLessons.com This is great! And it’s an example that business owners, especially those of seemingly ordinary commodity businesses, should take to heart.

By doing this, they establish a unique selling proposition (they can have more than one..) with a message for a specific market. Taking this approach they can reach out to specific prospects and connect with prospects differently than their competitors. While not all of these types of experiments will succeed they are still good examples of “creating a business within a business”. Akin to Dan Kennedy’s Giorgio letters example…. where an Italian resturants creates a “romance” business without much effort to allow them to craft a unique message for their prospective customers (i.e. http://www.forum4hoteliers.com/files/dk.pdf)

-jr
Attn: IT Consultants – learn valuable business tips to attract clients & grow your business… http://www.ITConsultingLessons.com

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