The Benefits of Using Whiteboard Animation in Business: Why It’s Still So Effective

It has been quite a few years since whiteboard animations were first introduced in business, but their success rate has not dwindled at all, in spite of there being much more complex options available in animation video development nowadays. In fact, whiteboard animations are still so popular and successful because of the very simplicity that they bring to even the most complex of projects. In case you have not tried to use modern whiteboard animation in your business yet, here are some of the primary benefits that you will come to appreciate soon after trying out it out for the first time, even for a service provider business like Fix It Right leak detection plumber Melbourne.

Whiteboard Animations Engage Immediately

Whether you are marketing your brand or trying to promote a product on social media, the key to the campaign’s success lies in being able to engage the attention of your target audience. The same goes for explainer videos in a business setting as well, especially when you are trying to catch the attention of a potential client.

Whiteboard animations are just naturally unmatched at doing exactly this because of their simple yet engaging art style. While flashy animations might immediately grab the attention of the audience, more often than not, they are unable to hold the interest of the audience like a whiteboard can. When somebody surfs through the newsfeed on social media sites, they are generally not looking to spend too much time or brainpower on one video, so if it seems like too much work, most people will likely not be watching the video, unfortunately.

The humble whiteboard video, on the other hand, doesn’t seem as intimidating and, as a result, the audience doesn’t feel like they have to think too much about it or spend too much time on the video, which results in a large number of them actually finishing the short video, rather than leaving halfway. In other words, these videos are not only capable of engaging the immediate attention of the audience, but they are also quite successful at retaining that interest.

The Hand Drawn Effect Fires Up Mirror Neurons

If you have ever watched any quality whiteboard animation, then you probably know that they usually feature a human hand holding a pen or a pencil and actually drawing out everything that you see on the screen, alongside a voice that guides the audience through the different stages and developments in and among the creations.

It has been seen that scientifically speaking, this makes the audience subconsciously feel like they are the ones drawing and that directly makes the content seem more interesting, engrossing, and easier to understand. The phenomenon occurs when the mirror neurons in the human brain are engaged and the audience actually feels like he/she is the person doing what is being shown on screen or done by someone else.

Whiteboard animations are able to engage the mirror neurons and, as a result, the audience feels more satisfied than they would after watching any other form of video. In marketing, this results in the target audience associating positive feelings with the promoted brand and/or product.

They are Superb Tools for Explaining Complicated Concepts

Whiteboard animations are better at explaining most things, for multiple reasons, some of which we have already discussed. This makes the simple video perfect for teaching new and somewhat complicated concepts to employees during training and to clients while selling. When employees are engaged in watching a video and they actually feel good after watching it, you can rest assured that they will learn the core concepts better and faster.

Similarly, when you are trying to sell something to another business or directly to customers, it is imperative that the concerned party understands how your product will benefit them. A whiteboard video is perfect for that as well.

The Question of Economy

Cost-to-performance ratio is what business budgets are all about and this is once again where whiteboard videos win big. It isn’t always about how big or small your budget is, but how much return can you get from the money you had just spent on making and promoting something. As whiteboards are both cost-effective and have a high rate of success, it’s a win-win scenario both in terms of maintaining a budget and carrying out a successful campaign. Besides, the distinctively simple and yet creative nature of whiteboards actually gives the business and the hired studio an opportunity to do pretty much whatever they want

Are All Whiteboard Animations Successful in Doing What they are Meant to?

The success rate is high when using whiteboards, but that’s only true when the work is good. There is a constant demand for whiteboard animations as these facts we just discussed are not exactly secret and a lot of companies are actively trying to take advantage of that in every field. In order to stand out with the work and get the best out of your investment, it is important that your videos are developed on top of a unique, but relatable concept, with methodical execution.

The competition is likely trying to do the same thing as you, so to get a step ahead of them, plan, create, and place your whiteboards with precision and professionalism.

Applying for a business loan? Do your math first!

If you are a business owner you know that investing is the best way to grow your company and gain new clients. The real challenge is knowing where to obtain the funding that allows you to invest in your business.

If you want to apply for a business loan you need to make sure the terms are convenient for you, but you should also research as much as you can in order to make the best choice.

Investment, interest, and gains

When considering a business loan you should ask yourself how much you are going to pay in interest during the life of the loan. You need to decide if it’s reasonable compared to other alternatives.

A fixed interest rate is better than an adjustable or variable one as it gives you additional confidence that the payments will not change as you improve your business. A low-interest rate is welcomed, but you should also base your choice on other considerations such as a quick approval period.

In addition to interest, you should be aware of other costs associated with the loan. Banks have a series of commissions that they charge when giving or administering a loan; you should know how much they add up to in order to have a clear idea of the total cost.

The most important aspect you should know is how much will your monthly payment be. You need to compare the revenues you’re going to gain from investing with the cost of the loan. It’s what we call Return On Investment, or ROI.

An accurate prediction about your gains is what’s needed to make the best choice. The ROI will help clear your mind and decide if requesting a loan is worth it and if you can make the payments consistently.

Santiago’s Business Expansion

We will consider the case of Santiago who has a clothing store. Business is going well but he considers expanding. He wants to open an adjacent store that will sell athletic sportswear and footwear.

He anticipates that the revenues from the second location will be higher than the initial one. He is considering a loan of $70,000 in order to pursue this plan. Santiago predicts that he will register $2,000 in monthly profits. He then decides that the best thing he could do before contacting a lender is to use a small business loan calculator. A calculator will help him get a clearer impression of the associated costs of the loan.

He uses the loan calculator and enters an interest rate of 10% that is compounded monthly. The loan term will be 10 years, and payments will be made monthly. There is an origination commission of 5% and a documentation commission of $750.

By using the business loan calculator Santiago learns that the monthly payment will be $925. This is well below 80% of monthly profits. The total cost of the loan is $111,000. The sum is also below the total profit the investment will bring over the specified period: $240,000.

If Santiago made his predictions correctly, he is in a position where he will not only gain a lot of new clients, but he will register considerable profits. The characteristics and figures he listed for the loan are realistic and he can easily change them to match the specifications of the loan he’s getting from the bank.

The revenues outweigh the costs even if he pays interest and commissions for the loan.

Santiago decided to take a loan. He has based this decision on strong arguments and good reasoning. Now he has the opportunity to improve his business and increase his revenues.

If you are a business owner you could most likely be in a very similar situation. It is understandable if you have your doubts, but these usually originate from uncertainty and not having the complete picture about the costs and process of applying for loans. Using a business loan calculator can help you to take the best decision in order to have a brighter future.

Here’s How to Handle Corporate Insolvency

Business owners pour so much of themselves into their companies to keep things running while chasing their dreams of growth. Despite someone’s best efforts there is always a chance of insolvency. The world of business comes with plenty of risks, including insolvency. In fact, financial stress is far from uncommon these days with 46 percent of Canadians living $200 or less away from financial insolvency and 31 percent admitting to not earning enough income to cover bills and debt payments.

Unlike personal bankruptcy, the reality of corporate bankruptcy usually affects a wide net of people involved with the business such as the owners, the business investors, the employees and their family members, and any suppliers, too.

The First Step in Relief

If your business is facing overwhelming debt and you don’t see any way out, it’s time to team up with a Licensed Insolvency Trustee (formerly known as a bankruptcy trustee) at David Sklar & Associates. They offer an empathetic and knowledgeable approach. They can inform you about debt relief services that can help while they assess your particular circumstance.

What Constitutes a Business?

These days businesses take many different shapes and forms. Are you unsure if you qualify as a business for your bankruptcy or Division 1 Proposal? Under the Bankruptcy and Insolvency Act, most corporations and partnerships can proceed as a business while sole proprietorships must apply for debt relief as an individual.

Division 1 Proposal

There are two types of insolvent debtors who can seek this method of debt relief. Under a Division 1 Proposal, insolvent individuals who owe more than $250,000 in debt (excluding their main residence’s mortgage) and insolvent businesses can pay back a portion of the debt to their creditors in regular payments over a fixed amount of time.

Without filing for bankruptcy, the debtor can stop all collections actions or wage garnishments and proceed under the terms of the proposal. It’s a great solution for those who want to avoid bankruptcy, and one that not many know is available.

Business Basics

As you seek help and advice from a bankruptcy trustee, you are likely thinking about what went wrong with your venture. Perhaps you’re wondering what’s next or how you’re going to continue to earn an income now that your business has gone bankrupt. Some of the reasons why businesses go down this path is because they simply forget about some of the basics for a company’s survival.

As you move past your corporate insolvency, keep these basics in mind:

  • Businesses must have enough liquid cash to cover emergency costs
  • Businesses must have enough assets to cover taxes or pay off loans
  • Businesses must continually generate profit (more income than revenue) to stay viable

With the basics of business in mind, a plan of action, and a bankruptcy trustee’s help, you don’t need to fear your corporate debt. It’s possible to find relief and carve a new path to financial freedom.

Business Finance 101: 8 Surefire Ways to Keep Track of Your Business Finances

The IRS says 40 percent of small and mid-sized businesses pay payroll tax penalties each year. The most common issue is missed and late payments.

Of course, payroll isn’t the only aspect of business finance you need to pay attention to. The situation illustrates why you need to keep tabs on your finances though. If payroll isn’t conducted properly, it could cost you.

The same is true of other aspects of your business finance. For example, late payments to vendors could result in late fees or other penalties. If you don’t report your business income the right way, the IRS might audit you.

Many business owners struggle with keeping their finances straight. There may not be time to keep things organized. You might find it difficult to understand some aspects of business tax.

If that’s the case, it’s time to get back to basics. Our article tours Business Finance 101, showing you eight ways to stay on top of your finances.

1. Keeping a Separate Bank Account is Business Finance 101

The first thing you should do is separate personal finances and business finances. Although this might seem like an extra cost or more administrative work, it will save you time later on.

Why is it so important to keep separate accounts? When you’re managing business finances, you don’t want the personal to get mixed up in the business side of things. This leads to confusion and takes you longer to sort out business-related expenses.

This can also lead to mistakes like overestimating expenses or claiming personal costs as write-offs.

2. Create a Revenue Forecast

The next thing to do in small business financial management is create a revenue forecast. This projection gives you an estimate of what funds you expect the business to bring in.

Many business owners see this as a waste of time. Your forecasts often change when you’re running a small business. A client may scale back their account or a large order may not come through.

The forecast document is still important, because it gives you an idea of what to expect and when to expect it. This helps you manage your expenditures most effectively. If you know you have a few low-income months coming up, you can prepare for them.

3. Understand Your Tax Obligations

As we said, the IRS has estimated about 40 percent of all SMBs are assessed payroll penalties every year. Better management of finances for small business can cure this problem.

The best thing you can do is read up on your tax obligations. You’ll have different tax responsibilities if you’re self-employed versus an employer.

A good understanding of how your business will be taxed can also show you opportunities. Maybe you’ve been thinking about technology upgrades, and a tax incentive seals the deal. Knowing what to expect also helps you prepare to meet your tax responsibilities.

4. Use the Right Software

If you’ve ever wondered about how to manage a small business, you’ve probably heard of a software solution. For almost any business management problem these says, there’s software.

Some of this software is worth its salt. Adopting financial management software or accounting software is a great idea.

How can you know you’ve got the right solution for your business? The experts at Stampli suggest you look for the following:

  • A clean, easy-to-understand management dashboard
  • Simple integration with the other software solutions you use
  • An interactive approval system

The right software helps you streamline everything from accounts payable to payroll.

5. Think about Financing Options

There comes a point when almost every successful SMB will need a cash injection. Most often, you’ll need to seek capital to expand the business.

You have plenty of financing options, from microlenders to big bank loans. Review your options and determine which one is right for you.

Keep in mind that your personal credit score has an effect on business borrowing. If your credit rating is less than stellar, there are things you can do to improve. By taking action now, you can prepare to submit loan applications in the future.

6. Review Your Costs

A fundamental part of how to manage business finances is looking at expenditures. Whether it’s paying for office space or buying supplies, your business needs to spend to get things done.

You need to keep a close eye on your expenses, since they can get out of hand. You may love your swanky new office space, but is it costing you too much?

Contractors, supplies, and more can all add up. Managing these costs will help you improve the bottom line.

7. Stay on Top of the Day-to-Day

The most common reason for payroll penalties is late or missed payments. This often happens because small business owners leave finance to the last second.

Most small business owners are busy people. Whether you’re self-employed or you have a few employees, you likely wear many hats. In this busy environment, tasks like finances can be pushed aside.

Staying on top of the day-to-day management of your business finances is key. Most financial tasks are more manageable when you take them one step at a time.

You’ll also be more accurate if you do things like record expenses when they happen. This can also help you stay on top of payments, so you can avoid those late fees.

8. Get a Helping Hand

Unless you’re an accountant yourself, there’s going to be a point where it makes sense to leave financial management to someone with more expertise. If you’re feeling overwhelmed, it might make sense to hire a bookkeeper or accountant to help out.

Don’t forget that you can consult with experts to get a helping hand with individual tasks.

Stay Ahead of the Financial Game

With Business Finance 101 under your belt, you’re ready to tackle business finance. If you still need a helping hand, don’t worry.

Our blog is chock-full of great tips about making and managing money. Check out some of our great articles for more.

Take a Load Off Your Move

Moving can be stressful even if you are organized and have all the time in the world to do it. In most cases, you simply do not have the time to get everything ready, organized, and color-coded and you typically need to be out by a certain time which never seems to be enough time. Moving a great distance adds to the stress as it is taxing on everyone involved and it also takes longer to complete your move. Hiring a moving company such as Allied Van Lines to handle the heavy moving can be a huge burden lifted and also frees you up so you can spend your time doing other important tasks such as getting your mail switched over and hooking up utilities.

Save Money By Hiring Help

There are many benefits to hiring a moving company. By hiring someone else to move for you, you can actually save money because you don’t have to spend more money on gas to make multiple trips if you are moving your belongings in your personal vehicle. You also don’t have to spend money on extras such as packing supplies because they are normally included with your moving package. You also don’t have to hire a moving van and movers to move large items. You don’t have to take as much time off of work to mover everything on your own, and you don’t have to pay for a sitter if you have small children. You also avoid getting hurt by pulling something or getting hurt in another way so you won’t have downtime where you can’t work.

Cover Your Assets

You also most likely will have some sort of insurance in case something gets broken. A moving company has trained and experienced movers on their team so they will know how to pack items to make the most use of the space in the truck as well as in a way that your belongings will not get broken or crushed.

Hiring a moving company to get you moved across the country is the smartest way to move. Another great plus to hiring a moving company is that you don’t have to navigate a new are or even worse, with a large moving truck.

Get Organized

Another way to make your move much less stressful is to take a few minutes to get organized. It doesn’t have to take a lot of time, but you should at least make a master copy of your belongings so that you can find your belongings more easily once you get moved. Label each box to its corresponding room such as “kitchen,” or “bedroom.” This will also help your movers know where to put the boxes and helps to speed things up. You should also pack items that you will need as soon as you get to your new home in your personal vehicle. In order to save time when unpacking, you should try to keep things together that are the same. For instance, you should keep all of your books together and other similar items together. Moving is time-consuming as it is so wherever you can make it go a little easier you should take advantage of it.

Get Rid of Unwanted Clutter

Moving is also a great time to get rid of items that you simply no longer need or want. Even if you don’t have a lot of time to sort through things you can still get rid of many obvious things that you no longer need such as clothes that don’t fit or toys that your children no longer use. Doing this will give you more room for the things that you really want to keep. Plus, you will have less to unpack once you get moved to your new place.

Moving does not have to be a big headache. If you take a moment to collect yourself and to throw some labels on the boxes, it will go much smoother and you will not have to stress out as much. Moving takes some planning and thinking ahead, but it doesn’t have to be frustrating or exhausting. Be sure also to keep a planner handy so that you can jot down all the things you need to do.

Lease Extensions in the UK

Many people dream of having a great family life. Once they have entered the stable employment phase, they crave of having a partner or children. Some even start earlier than this but they still continue in keeping the dream alive. This is considered as the best way of life, the epitome of stability and enjoyment.  Some consider this as their life long goal. Once they achieve this, they are determined to keep it all together no matter what happens. Building this future takes up most of people’s lives, and it gives them great joy once they achieve it. One of the steps they take in order to keep it together is to build a home for the family.

It is understandable that not everyone wants to have a family, but who does not want a house of their own? It is a symbol of comfortability and stability. Having a house also gives a sense of security as it is an investment that almost always pays off. Real estate is still considered as a minimum risk business and people are always buying or selling house and lots. Condominiums and apartments are also very popular in the urban areas as they make everything more accessible. These options are now opened for many families and individuals hoping to have a home.

However, not everyone can afford to buy a house or even an apartment. Everything is getting more expensive these days. Prices of land and properties hardly ever depreciate, and investing in them as soon as possible means savings. Know more about investing in real estate by clicking this link:

Not everyone can afford to buy it in just a short amount of time, and their own savings might not keep up with the demands. There are still other needs that the family might put in first like food and water. This is why there are others who opt to rent for their home.
Some people think renting or getting a lease is not as good as it sounds. It still does not make you the owner of the place but you are paying for it. There is also the concern for the limited amount of time for the lease. It will end in time, and some are afraid that they would be left homeless. However, there are businesses like Woodward Lease Extensions which can look into the property. They can help you in checking whether it might be possible for an extension. Here are some other reasons why you might want to look for a lease:

It Is More Affordable

In comparison, buying a house is going to put a considerable dent in your bank account. Prices of properties are not exactly cheap and people are now vigilant with their spending. With leasing, it is so much easier to track since you need to pay for it constantly. It is not as expensive as buying a new property and it can be extended to a point.

It Is More Practical

This is especially true for people and families who will only live in that place for a certain period of time. It helps them manage their sources wisely and allocate the budget in their respective places. The lessor also has an advantage in all of this. The property will not remain stagnant and unusable. It will also be an added income to the lessor. The time frame of leasing will add to that income, making the property much more profitable in the long run.

Taking Care Of The Property Will Now Depend In The Lessee

Now, this part is for the lessors. As most properties needs a little bit of care, this can incur costs and expenses for the owner. Leasing the property puts this responsibility to the renter. As they are now the “owners” or tenants of the property, it is now theirs to maintain in a top shape. If there are any damages to the property, the renters can be held responsible for it. Learn more about lease extensions by clicking here.

In this day and age when everything is already getting expensive, leasing might be an option for you. Whether you are the lessee or the lessor, there is a gain that you might take in this transaction. In the UK, there are rules and regulations that you need to follow before doing a lease. Check with the experts before going through the transaction.

4 Things to be Aware of When Selling your Home

Are you thinking of selling your home? Whether it is your first time or not, there are some things you need to know as it takes preparation to have a successful sale. Check out the 4 things below that you need to be aware of when selling your home.

1. You need to think about your curb appeal – Many homeowners do a lot of things in order to make their homes sell better. They repaint the whole interior, change the lighting and “stage” the house so that it looks very appealing to potential buyers. But it’s not only the inside that homeowners should think about but also the outside. It’s not actually the inside of the home that makes the first impression, but the outside, and we all know how significant first impressions are. You might want to repaint some parts of the outside of the house. If you have a yard, make sure it’s not overgrown with weeds or debris. Add some flowers or spring for some landscaping in order to make your house look more attractive that even just passersby would be potential buyers.

2. You don’t need to hire an agent – While some homeowners may think that they will need a real estate agent in order to sell their homes, that is actually not true. Remember that when you hire a real estate agent, you will need to factor in their commission. There are homeowners that are able to sell their own homes, but you will need to do your research on how you can market your house. If you need to sell your house quickly without the help of agents, we buy houses new york can actually help you with that. You don’t have to worry about agent fees, or even waiting for a buyer, as they can pay you the house price right away.

3. Making quick fixes is better than doing major upgrades– Do you like watching shows on TV where the hosts fix a dilapidated and resell it? It might be appealing to undertake such projects, especially if you enjoy designing and the like. But if you spend too much money doing big projects, two things may happen. First, you will not be able to get your money back right away when you do major makeovers. If you want to get it right away, you will have to raise the price of your house, which may turn off some buyers and prolong the process of selling it. Instead of doing big makeovers, just make sure to fix anything that needs to be fixed and improve on the small things. You can repaint parts of the house, fix all the leaky faucets, etc.

4. Depersonalizing the house would make it more attractive to potential buyers – When buyers go to your house, you want them to be able to imagine what it would be like when they live there themselves. That may be hard to do when your house is filled with too many personal stuff. Take away any of the photos, personal memorabilia to maximize the potential of your home.

It’s Not Over Until the Whistle Blows: Is It Too Late to Invest in Stocks When You’re Older?

If you think you can invest $100 in stocks and make $100,000 when you are older, then it might be too late but in a regular stock index fund, you can make 8% or even more interest on a yearly basis. The stock market will not run off and leave you behind. If you can wait to buy a stock that is worth investing in and at the right price, then you are never too late to invest in a stock.

Determine your time-frame for drawing down on funds

If you are in your 20s or 30s, you may keep up to 80% of your investments in stock unless you want to retire early (50s, for instance). Experts suggest that if you are in your 40s or 50s, then you should invest up to 70% of funds saved, in stocks but make sure you have sufficient cash, stashed away. Nobody knows the trend most stocks will follow tomorrow, talk-less of a decade from now, hence you should avoid buying stocks based on ups and downs, but determine a time frame when you need to draw down on those stock funds, in order to provide for your retirement lifestyle.

Buying stock – tips for the 40-50 age groups

The 40s and 50s are the age group when most people start to think about retirement. If you have not saved much in your 40s, then you will need a more aggressive strategy to achieve your goals in investing in stock. Experts suggest that you will need to invest 70% or more of your portfolio in stock if you want to achieve your goals at retirement. For instance, If you save $1000 a month for the last 10 years, and earn 7% annually on stocks you would have accumulated more than $170,000 but when you double your monthly savings to $2000 a month and then earn 5% for the last 10 years of your retirement, then you would have probably earned more than $300,000 by the time you retire. You can learn more about making the most from your investment in Stock exchange through The Entrust Group self directed IRA professionals.

Buying stock –  Tips for those in the 60s and 70s

Many people will work into their 70s when they enjoy what they do. Since those in this age group need to pay for large expenses such as health care, experts suggest that they should balance their portfolio between stocks, bonds, cash, and some other investments. For those who have already retired, an investment of about 40% of their portfolio in stocks is advisable.


You need to be guided by your time horizon when considering your future investments especially stocks. Tapping into your investment portfolio or savings should be a critical factor when determining how much to invest in stocks. There are no age boundaries when it comes to investing in stocks, it pays to seek advice from investment professionals and portfolio managers.